Online Sales Training/Courses
Online Surgery
Duration:
1 to 1 hourly slots.
Objective:
The ultimate objective is to ensure the delegates have all the answers and solutions they need to secure the maximum spend possible for their specific brand. Keeps digital front of mind, assists in building their confidence and reinforces to the delegate the importance of digital in their role moving forward, and that the support will be there for them to be successful.
Ideal for:
Salespeople who recently attended either the Introduction to Online or Advanced Online Sales training and who are beginning to integrate the learning's from these sessions into practice with their own client bank and specific brand.
Content:
- How to launch and effectively price a new commercial section
- Web specific objection handling
- How to sell against or in conjunction with search advertising
- How to answer a specific agency or core client brief
- Creating multiplatform packages
- Identifying the correct creative format and pricing model for a specific client
- Managing the clients expectations
- Selling against the competition, utilising key research tools such as zoomerangs, hitwise, webtrends and alexa
- Online negotiation techniques
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